TRESemmé, a premium brand from Unilever Bangladesh, has been the hair styling partner of the most prestigious fashion events in the world, including the New York Fashion Week. In its continuation, TRESemmé now brought its credentials as a backstage hair styling expert to Bangladesh with the most awaited fashion event of Dhaka’s fashion calendar, “TRESemmé presents The Lustrous Runway”. The event took place on the 3rd of this month at the Sky Ballroom of Le Meridian.
As we know, hair styling is an integral part of fashion as it complements the attire as well as gives one the confidence to walk two inches taller. Since TRESemmé introduced its Ionic Strength range of products that prevent hair damage during styling, it also for the first time, showcased hair styles at Lustrous Runway alongside the latest creations by local and international designers in all their glory.
Like every year, the organizer of the event was Infinity Event Management. Renowned fashion designers from Bangladesh and beyond in the event included Sarah Karim, Anokhi, Salita Nanda, Zurhem and Agnimitra Paul. The biggest attraction of the event was international celebrity Lisa Ray on ramp, who was adorned by the gorgeous creations of the famous designer Sarah Karim.
As the title sponsor, TRESemmé left no stones unturned to make the event a successful one. The event was co-sponsored by BMW, Kohler, City Bank American Express, Gitanjali, Oriental, Innstar. Event partners were Elite Force and Privé Spa & Salon, along with Banglavision as Media Partner.